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10 Ways Franchisees Can Market Locally
When it comes to local marketing, franchisees usually have to put in a lot of effort. Head office will often provide you with supporting tools and campaigns, at the end of the day, this is your business and your local…
New Feature: Customer Referral Program
Customer Referral Program Uber, Airbnb, Dropbox...What do all of these successful companies have in common? A compelling referral program. If you have used any of their services, there is a good chance you were drawn in via the…
4 Ways to Attract More Clients and Loyalty Program Members
Nowadays, getting more people interested in your business and loyalty program seems easier than ever - mostly due to the Internet. The keyword is “seems,” though, as it’s not always a walk in the park. In fact, attracting more customers…
How to Avoid Cannibalizing Existing Sales – The Key to Successful Loyalty Programs
Can Loyalty Programs Actually Harm Your Current Sales? It’s weird to consider such a thing, as successful loyalty programs can be extremely advantageous for any business - especially QSRs. After all, according to recent statistics, around 65% of consumers have…
How to Structure a Customer Loyalty Program for Your Coffee Shop
The Best Way to Grow Your Coffee Shop Is Through a Loyalty Program Around 83% of adult US residents drink coffee. While that does mean coffee shops have a huge market at their disposal, it also means that they have…
6 Marketing Campaigns to Run with Your Restaurant Loyalty Programs
Do Restaurant Loyalty Programs and Marketing Campaigns Mix Well Together? Running a marketing campaign alongside your restaurant loyalty programs might seem tough at first, but it’s definitely worth it. They both have their benefits, after all. Do keep in mind…
Grocerants – What Are They, and Should QSRs Be Worried?
What Is Grocerant? A Grocerant seems to be a trend in the food retail industry - one that has only recently made itself quite noticed. Essentially, a Grocerant is any food item that is either ready-to-eat or can be bought…
12 Useful Tips to Rock Your Restaurant Marketing & Loyalty Strategies
Over the last 4 years, loyalty program enrollments have gone up 31%, with 86% of users being likely to spend more money if they like a particular program. Even in the case of restaurants, 65% of consumers have already joined…
